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Carotenoids are natural compounds present in animals and plants. Their color ranges from pale yellow to orange and bright red. Birds cannot synthesize carotenoids by themselves. Yet these are essential for their pigmentation, and hence must come from the feed. Carotenoids are mainly found in egg yolk, skin, fat, liver and feathers. Carotenoids also act as antioxidants for immunomodulation in the bird.


Color of the yolks is one of the major criteria by which customers judge the quality of eggs. Golden yolks are preferred because good color has been associated with good health. The pigment responsible for yolk color is xanthophylls present in the feed. The main pigmenting carotenoids are lutein and zeaxanthin. The most important sources of carotenoids in poultry feed are maize, maize gluten, alfalfa and grass meals.


Besides dark green vegetables, egg yolk serves as the important source of xanthophylls for human consumption. It is regarded as a highly bio- available source of xanthophylls. An increased intake of lutein and zeaxanthin prevents the loss of vision due to Adult Macular Degeneration (AMD) and age related cataract formation.


Novoxanth is commercially available in both powder and liquid forms in two variants:


  •   Novaxanth Red
  •   Novaxanth Yellow



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